30% on mobile platforms if generally frowned upon as source of massive overcharging compared to actual costs (since its a massive revenue & income stream for their owners), but somehow for Steam its fine because... they also generate keys? Or what should be the magical justfication.
No its not fine, its a cash cow milking customers. Valve may be better than their competition but they are not saints (same company basically inventing addictive lootboxes mechanism, albeit not in its worst possible form), its a for-profit company that has tons of profit. I am not saying 15% is OK or X% is OK, but 30% is too much in 2025.
Maybe they should have tiers ie 0-10% for first 5k sales, 20% above 100k etc. There are many options to be nicer to customers & developers.
The difference is that a game with its own market power is free to distribute directly on their website and keep that 30% for themselves, whereas an IOS app is not.
If Microsoft charged every program you download 30% of gross Windows proceeds, that would be inappropriate. If Apple allowed a free tier where you get 0 marketing power but you can link from your website to the ios store for a downloadable app, and charge what you want, it would be another matter.
It isn't overcharging on Mobile either IMO but the difference is pretty obvious: there is only one way to get your app onto an iPhone or an Android and that's through those stores.
PCs are an open platform. It is very different.
>its a for-profit company that has tons of profit. I am not saying 15% is OK or X% is OK, but 30% is too much in 2025.
And you base this on what? Nothing. It is a privately held company and you don't have access to its books.
No its not fine, its a cash cow milking customers. Valve may be better than their competition but they are not saints (same company basically inventing addictive lootboxes mechanism, albeit not in its worst possible form), its a for-profit company that has tons of profit. I am not saying 15% is OK or X% is OK, but 30% is too much in 2025.
Maybe they should have tiers ie 0-10% for first 5k sales, 20% above 100k etc. There are many options to be nicer to customers & developers.