The media A/B tests headlines to see what generates the most clicks. The journal... | Hacker News

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		scarab92 9 months ago \| parent \| context \| favorite \| on: Pollution from Big Tech's data centre boom costs U... The media A/B tests headlines to see what generates the most clicks. The journalists then learn what their audience responds to and creates narratives around that. The result is the reality and the narrative often differ dramatically. "News" is just "Reality TV" but in text format.

bombcar 9 months ago [–]

As an aside I've noticed this in real time on Youtube - titles of videos just released changing before my eyes.

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