I am sure that is the case, their goal is to keep you swiping as much as possible and buying their upgrades. I had a Gold membership for about a year or so. Boosts didn't work for me, I found that the boots only yielded a lot of low-quality likes (ie: profiles, that my filters should have rejected). I also continuously had profiles showing up that didn't meet my filter criteria and that I'd already swiped left on just days before.

I ended up emailing support and making the case that the site wasn't working as advertised or even as support said it was supposed to be working. I ended up getting a full refund.